Xlibris' Book Exhibition

Power Your Marketing Campaign With Exhibit Marketing

A trade show can really help your sales by hitting the right target audience. Xlibris’ Book Exhibition Marketing service now gives you the power to do so.

Choose from over 20 shows each year at which to display your book and unleash the full potential of your marketing campaign by establishing a physical presence. Combine your book exhibit with the Press Release Service and the Newswire to get maximum exposure for your work.

How It Works

• Xlibris will create an original and compelling press release that will command media attention and direct reader’s attention to your upcoming exhibit. The release will be broadcast to media outlets and to thousands of interested parties via the newswire.
• At the show of your choice, your book will be assigned a number, either based on its Dewey Decimal subject category at library shows, or based on where it lies alphabetically by publisher at international venues.
• Your book's entry in the exhibit catalogue includes the title, your name as the author (as well as illustrator and/or editor where applicable), year of publication, price, ISBN, a 25-word description (feel free to write your own, or our professional copywriters can do it for you), and citations of awards and/or honors received.
• You can choose between 3 design templates (1 , 2 , 3) for your full-page Black & White advertisement in the exhibitor catalogue, and make up to 3 rounds of text corrections to make sure it is perfect.
• Xlibris' information is also gathered and included in the catalogue as part of the publisher directory, where all pertinent contact and distribution information is included.
• This information is also available online, in a live, searchable database and archived for up to one year.
• Your book will be displayed along with other Xlibris titles in a prime position on the exhibit floor.
• Your book will be displayed face-out on the shelf.
• Official report and PDF of the exhibit catalogue can also be found online for up to one year after the event.

About The Combined Book Exhibit

The Combined Book Exhibit is one of the most widely recognised and highly respected names in the publishing community. Working hard for over 75 years, CBE has earned a reputation based on an unconditional dedication to both the publishers it serves and the librarians and educators who depend upon it.

Choose Your Show

With a great selection of shows to choose from, Book Exhibition Marketing makes sense. Select the show(s) that you think will best serve your marketing plan and get the exposure that your book deserves.

Show Name	Show Date	Location	Registration Deadline	Classification
Beijing International Book Fair	September 1-4, 2009	Beijing, China	May 8, 2009	International
Bookexpo Canada	September 5-6, 2009	Toronto, Ontario, Canada	Aug. 1, 2009	NTS
Frankfurt International Book Fair	October 14-18, 2009	Frankfurt, Germany	Aug. 3, 2009	International
Illinois Library Association	October 6-9, 2009	Peoria, IL	Sep. 8, 2009	Regional
New York Library Association	October 15-16, 2009	Niagara Falls, NY	Sep. 18, 2009	Regional
New England Library Association	October 18-20, 2009	Hartford, CT	Sep. 18, 2009	Regional
Pennsylvania Library Association	October 18-21, 2009	Harrisburg, PA	Sep. 18, 2009	Regional
Ohio Library Association	October 21-23, 2009	Cleveland, OH	Sep. 18, 2009	Regional
American Association of School Librarians	November 5-8, 2009	Charlotte, NC	Oct. 5, 2009	National
California Library Association	Oct. 31 to Nov. 1, 2009	Pasadena, CA	Oct. 12, 2009	Regional
Illinois Library Association	2010	Illinois	Sept. 8, 2009	Regional
New England Libary Association	2010		Sept. 18, 2009	Regional
American Library Association Midwinter	2010		Dec. 29, 2009	National
Bologna Book Fair	2010		Feb. 5, 2010	International
Public Library Association	2010		Feb. 17, 2010	National
Louisiana Library Association	2010	Louisiana	Feb. 19, 2010	Regional
New York State Reading Association	2010		Feb. 19, 2010	Regional
Michigan Reading Association	2010	Michigan	Feb. 26, 2010	Regional
London Book Fair	2010	London	Mar. 9, 2010	NTS
Florida Library Association	2010	Florida	Mar. 17, 2010	Regional
Texas Library Association	2010	Texas	Mar. 17, 2010	Regional
Pennsylvania School Library Association	2010	Pennsylvania	April 2, 2010	Regional
New Jersey Library Association	2010	New Jersey	April 16, 2010	Regional
Book Expo America	2010		May 7, 2010	NTS
Beijing International Book Fair	2010	Beijing, China	May 14, 2010	International
National Education Association	2010		June 11, 2010	National
American Library Association Annul	2010		June 11, 2010	National
Frankfurt International Book Fair	2010	Frankfurt, Germany	Aug. 9, 2010	International
Illinois Library Association	2010	Illinois	Sept. 6, 2010	Regional
New England Library Association	2010		Oct. 9, 2010	Regional
Pennsylvania Library Association	2010	Pennsylvania	Oct. 9, 2010	Regional
New York Library Association	2010		October 16, 2010	Regional
Michigan Library Association	2010		October 16, 2010	Regional
California Library Association	2010	California	October 16, 2010	Regional

Getting Started

Just fill out the Order Form and return it to Xlibris' Marketing Services Department. Our Marketing Consultants are available for free consultation by e-mail at marketing.consultants@xlibrispublishing.co.uk or telephone at 0800-644-6988.